01 2步告别节后综合征
01
分级列清单,理清工作优先级
- 把假期积压的待办事项、节后必须推进的核心工作全部罗列出来,按照又急又重要>重要但不急>急但不重要的原则分级排序,优先处理高价值询盘。
- 每天给自己定3-5个当日必完成核心任务,完成一项就打勾,用正向反馈给自己攒足干劲,避免被杂乱的事务拖垮节奏,越忙越乱。
02
缓冲式调整,逐步恢复工作节奏
给自己1-2天的缓冲期,先和同事同步节前的工作断点,梳理清楚待跟进的核心事项,逐步找回工作手感。劳逸结合,节奏对了,效率自然就上来了,快速摆脱节后躺平模式。
02 开工先做这3件事
01
全渠道更新运营状态
- 官网和社交媒体的假期公告,换成已全面复工的内容
- 关掉邮箱的自动回复,更新聊天软件上的在线状态和工作时间,确保客户随时能找到你
02
上下游全链路同步,摸清关键信息
- 工厂/供应商:确认工人到岗情况、正式接单生产时间、现有产能规模、最新产品价格、备货周期,以及后续是否有价格调整计划,能否快速出具最新报价单
- 货代/船公司:确认最新的海运/空运价格变动、舱位充足情况、船期调整计划,节前发出货物的最新物流动态,以及是否有突发的港口拥堵、航线调整等情况
03
订单梳理,提前排查交付风险
03 分客群定制复工邮件
01 重点老客:约定年后下单的客户
As the Chinese Lunar New Year holiday has come to an end, our team and factory have officially resumed full operation today. We hope the festive joy has also brought you good luck for the new year!
To help you arrange your procurement plan smoothly, we’ve confirmed all production details in advance: our factory now reaches a daily output of [XX units], monthly capacity of [XX units], the earliest delivery date this month is [XX date], and the latest price adjustment is [XX details]. Meanwhile, we’ve confirmed with our forwarder that shipping space is sufficient for this month, with no major schedule changes.
Given our long-term and pleasant cooperation, we will do our utmost to lock in the pre-holiday price for you if you confirm the order this week, to help you avoid the upcoming price increase in the raw material market.
Please feel free to contact us anytime if you want to discuss the order details, we are fully prepared to serve you!
Best regards,
[Your Name]
[Your Company]
02 已下单未出货/生产中的客户
We are glad to inform you that our factory has fully resumed work after the Spring Festival holiday. Even during the holiday, we have been following up on your order #XXX, and we have expedited the production arrangement with the factory immediately after resuming work.
Currently, your order is in steady production, and it is expected to be completed and shipped on [XX date]. All processes are proceeding as planned, with no unexpected issues.
We will keep you updated with the latest progress of the order, including production photos and shipping documents once they are available. If you have any questions, please don’t hesitate to reach out to us anytime.
Thank you for your trust and patience!
Best regards,
[Your Name]
03 订单可能出现延迟的客户
We have been following up with the factory and raw material suppliers closely, and have now confirmed that the production of your order will be fully completed by [XX date], and the shipment is scheduled for the [XX week of XX month]. We will prioritize your order in the production line to minimize the delay time.
We will update you with every key progress of the order in real time, and we are always here to answer any of your questions. Thank you so much for your understanding and support!
Best regards,
[Your Name]
04 谈妥待付定金的客户
We are writing to kindly follow up on the order we finalized before the holiday: as the upcoming procurement peak season is approaching, our factory has received a large number of orders recently. If you can arrange the deposit payment this week, we can immediately lock the production line for your order, and ensure the earliest delivery time for you.
Please let us know if you have any questions about the payment process, we are ready to assist you at any time. Looking forward to your reply soon!
Best regards,
[Your Name]
05 年前深度沟通但未下单的意向客户
We still remember that you showed great interest in our [product name/model] before the Spring Festival, and we had a pleasant communication about the product details and quotation.
Now we have fully resumed work and production, with sufficient stock and stable production capacity to support your procurement needs. We would like to check in with you: have you completed the product procurement before the holiday? Is there any problem with the product solution or quotation we sent you earlier?
If you have urgent procurement needs, or want to know more about our new models for 2026, please feel free to contact us. We have re-attached the product catalog and quotation for your reference, and can customize the solution according to your needs at any time.
Looking forward to your feedback!
Best regards,
[Your Name]
06 春节期间新询盘的客户
Regarding your inquiry about [product name/model], we have prepared a detailed quotation and product specification sheet for you, which is attached to this email. Our [product] has the advantages of [1-2 core advantages, such as stable quality, competitive price, fast delivery], and has been well received by customers in [client’s country/region].
If you have any questions about the product, or want to get samples for testing, please let us know, we will reply to you as soon as possible.
Best regards,
[Your Name]
07 有过联系但回复极少的潜在客户
We are [Your Company], a professional manufacturer of [your product] from China. We have contacted you before about our products, and now we have officially resumed work after the Chinese Lunar New Year.
In 2026, we have launched several new models of [product], and now we have sufficient stock of our hot-selling models, with a very competitive ex-factory price. The earliest delivery time can be as fast as [XX days], which can fully meet your urgent procurement needs.
If you are looking for reliable suppliers for [product] this year, please feel free to contact us. We can send you the latest product catalog and price list for your reference at any time.
Thank you for your time!
Best regards,
[Your Name]
08 通用型复工问候邮件
In the new year, we will continue to optimize our products and services, and will launch a series of new products in the near future. We will inform you as soon as they are released. If you have any procurement needs or product questions now, please feel free to contact us anytime, we will be at your service 24/7.
Looking forward to more in-depth cooperation with you in the new year!
Best regards,
[Your Name]
[Your Company]
04 3个关键技巧,大幅提升开单率
01 选对发送时间,避开垃圾邮件坑
02 客户分层跟进,不做无效努力
03 借势合理催单,给足客户下单理由
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全球化布局:市场多元化 + 产品创新,分散风险、开拓新兴市场 -
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